How Payments are Calculated
We use a combination of CPM (cost per 1,000 impressions) and CPC (cost per click) to determine how much creators are paid. Impressions are based on concurrent viewers (CCV) and recorded every minute. Clicks (conversions) are counted any time someone clicks and follows through to the campaign offering. The amount of conversions for every 1,000 impressions is called the Engagement Score — this is how we measure how effective a creator is during a certain campaign.
Each campaign has a base rate, but there are a variety of other factors that influence the final CPM rate including but not limited to: campaign fit, engagement, audience location, streaming platform, content genre, language, stream duration, schedule consistency, and more. By taking all of these factors into consideration we can calculate the most fair rate for both the creator and brand.
CPM Boost
Creators who meet certain performance criteria can qualify for a CPM Boost — a multiplier applied on top of the base CPM rate. Boost eligibility is based on factors like:
- Streaming consistency — Regular schedules are rewarded
- Engagement quality — High conversion rates relative to impressions
- Campaign fit — Strong alignment between your content and the campaign’s target audience
- Platform standing — Your XP level and overall platform activity
Your current CPM rate and boost status are displayed on the Progress Card in
the Hub. Check it before and during your streams to
understand your current earning rate.
Example
Two streamers are participating in a campaign with a base CPM rate of $1. Both stream for 5 hours.
Streamer 1: Has 250 average CCV.
5 hours (300 minutes) x 250 = 75,000 ViewMinutes
75,000 / 1,000 = 750 CPM Units. 750 x 1=∗∗750 Payout**
Streamer 2: Has 600 average CCV but a 50% CPM rate modifier.
5 hours (300 minutes) x 600 = 180,000 ViewMinutes
180,000 / 1,000 = 1,800 CPM Units. 1,800 x 1x0.5=∗∗900 Payout**
CPM is dynamic and can change from one stream to another or throughout the
same stream. Visit the Hub at any time to reference the current CPM rate being
applied.
Payouts
Earnings can be tracked directly from the Hub, and payouts can be accessed by clicking Withdraw. Payouts are available twice each month, every second Friday. We currently offer USDC payouts on various blockchain networks including Solana, Ethereum, Base, and Arbitrum. USD Coin is a stablecoin created by Circle which can be claimed or traded 1:1 for US Dollars on any major cryptocurrency exchange and some banks.
How to claim a payout
Open Withdraw
Go to your dashboard and click Withdraw.Set up your wallet
Download a crypto wallet such as Phantom or Solflare and copy your wallet address, or copy the deposit address from an exchange such as Coinbase.Select network and withdraw
Select the network you want to withdraw on and enter your wallet address. Once you have verified the network and address are correct, click Withdraw.
Make sure the wallet address you enter belongs to the same network you
selected. Funds sent to the wrong wallet or network are irretrievable.
Fees
We don’t charge any fees on payout withdrawals and we cover all transaction costs for payouts on Solana. We use deBridge to provide swaps for payouts on networks other than Solana.
Each blockchain network has its own transaction fees (often referred to as gas) and there are also swapping fees when changing from one network to another. If you choose a chain such as Ethereum, any associated network and swapping fees will be deducted from your withdrawal amount. Fee amounts are presented in advance.
Digest Emails
Vodra sends periodic digest emails summarizing your recent earnings, streaming activity, and campaign performance. These are designed to keep you informed even when you’re not actively checking the dashboard. Digests are sent automatically and include key metrics from your recent streams.