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Standard Campaigns

Our flagship campaign format consists of an on-screen ad window and a panel card in a creator’s about section below the stream. Creators are paid based on how many views (impressions) and how many clicks (conversions) their ads generate. This offers full ad saturation across all aspects of a creator’s stream and channel.

On-Screen Ad Window

Dynamic placement supporting static or animated media. Burned into the broadcast — immune to ad blockers and included in all clips/recordings downstream. Includes scannable QR codes, checkout codes, or custom URLs for conversions.

Clickable Bio Card

A clickable card in the creator’s about section. Visible to all viewers and visitors even when offline. All clicks are tracked with detailed viewer information. Supports third-party tracking links.

Chat Link

A link to your offering that periodically gets posted in chat and whenever someone mentions your brand. Includes the same tracking properties as the clickable card.
Cost Structure: CPM (pay per 1,000 impressions) + CPC (pay per click)

Title Campaigns

These campaigns involve a creator streaming a specific title (game or application) to their audience. Creators must title their streams and select the proper category. This format is more involved — the streamer must actively play or engage with the title for the duration of their stream. Title Campaigns can be combined with Standard Campaigns for maximum coverage. In addition to all standard campaign benefits:
  • Stream Category Boost — Viewers of titled streams contribute to your game or application’s ranking in the Browse section, driving organic traffic
  • Content Usage Rights — Clips and recordings from your campaign can be repurposed for marketing purposes
Cost Structure: CPM (pay per 1,000 impressions) + CPC (pay per click) + Title Bonus (CPM bonus cost)

Other Campaign Types

While Standard and Title Campaigns are our main formats, we sometimes offer other unique campaign types such as giveaway or affiliate campaigns. These each have their own specific participation requirements. Cost Structure: Case-specific
Contact us for a campaign plan and proposal for your brand.